Become Searchable
Hello friends and welcome to the Business Discussion side of the Community. Instagram is one of the most popular social media platforms for small business. You can even set up a shop for customers to purchase directly from your Insta. Today I've put together a checklist of what needs to be included for your biz to land in the top results when potential customers go searching for your specialty.
- Logo: eye catching, memorable
- Brand name and keywords: For example, Morgan B | Intuit Community Host
- Description of brand with keywords and hashtags: go more in depth with what your business does and include relative hashtags.
- Location
- Website
- And call to action or CTA: For instance, "Mark your calendars for our upcoming release - Saturday, June 29th at 7:00pm EST."
In addition to a searchable bio, be sure to post regularly and stay consistently active. All of this adds up to a successful (and reachable) Instagram profile for your small business. What else would you add? We'd love to hear your insight in the comments.