Surprise and Delight

It's that time of year again! The holidays are sneaking up on us! I've barely made a dent in my shopping list. Like I say, "If it wasn't for the last minute, I'd never get anything done." Ha! Anyways, today I'm stopping by the Business Discussion space to share a great write-up from the QuickBooks Blog that offers a few tips to surprise and delight your customers during the holiday season.

Treat your product like a present, and package it like a gift
Have you ever heard the phrase, "We eat with our eyes first," referring to food presentation? I think the same can be said for receiving a product.

Always leave them wanting more by giving them … something more
Samples, freebies, coupons, etc. are all a great way to show your appreciate and to keep customers coming back.

Make partnerships that can spread delight
The article mentions offering an exclusive product to one wholesale location. This is a perfect way to promote your product as well as funnel traffic to the small business you've teamed up with.

Stay true to what makes your small business special
The writer encourages ways for small businesses to embrace their own unique qualities. The small business interviewed does that by pulling inspiration for her scent products from her location in Wisconsin.

Surprising and delighting your customers is important to do all year long, but can be elevated a bit more during the holiday season. I hope this article comes to mind when you're working on filling all of your future orders. The link above has even more details to check out. How do you go above and beyond for your customers?