Skip to main content
M
MLom
January 16, 2025
Question

Live Bookkeeper icon on my accounting clients. Is Intuit working with CPA or competing with them?

  • January 16, 2025
  • 1 reply
  • 0 views

Hello,

I was wondering if Intuit is collaborating with CPAs or potentially competing with them. Some of my accounting clients have noticed the 'Live Bookkeeping' icon on their accounts, which is provided by Intuit, and it has sparked some curiosity. Could you provide some clarification on this?

    1 reply

    FishingForAnswers
    FishingForAnswers
    January 16, 2025

    @MLom  "I was wondering if Intuit is collaborating with CPAs or potentially competing with them."

     

    While QB is still technically accounting software, they do hire tax and accounting professionals for customer support.

     

    Given that their push towards requiring the contact information of employees is obviously an attempt at data mining and marketing to our clients and employees directly, they are also trying to throw their accountant customers under the bus.

     

    So, the answer is basically both.

     

    That said, QB is absolutely also trying to shift towards not involving accountants in the process at all.

     

    I'm sure you've noticed their push towards AI lately.

      M
      MLomAuthor
      January 16, 2025

       

      Thank you so much for your response! I must admit, I was quite surprised to hear that—it’s not at all what I was expecting. Your answer has left me feeling a little concerned. I truly appreciate your time and effort in sharing this with me! 

        J
        Jelayca V
        January 16, 2025

        I want to reassure you that QuickBooks is not in competition with our experts, @MLom. Instead, QuickBooks Live offers online bookkeeping services that connect small businesses with trusted, QuickBooks-certified virtual bookkeepers. I’d be happy to explain how this service can help you.

         

        Depending on your chosen service, our experts can either provide guidance or take the lead on your bookkeeping needs.

         

        With QuickBooks Live Expert Assisted, you have access to knowledgeable bookkeepers who can answer your questions on various bookkeeping topics, including categorization, automation, reconciliation, reporting, and workflow management.

         

        However, if you'd rather have a more hands-off experience, the QuickBooks Expert Full-Service Bookkeeping option pairs you with a dedicated bookkeeper who will update your books and manage your monthly bookkeeping tasks. This way, you can focus on growing your business.

         

        For more information, please click the Get Live Bookkeeping widget in your QuickBooks Online (QBO) account or check out this blog and article:

         

         

        While our bookkeepers provide valuable support, you'll be responsible for filing your taxes. For any questions related to tax compliance, specialized accounting, business advisory services, or business operations such as third-party app setup and integration, our QuickBooks Certified ProAdvisors offer expert assistance through our ProAdvisor program.

         

        You can also invite them to manage your account for added support.

         

        Don't hesitate to Reply below if you have questions about this add-on or any other bookkeeping tasks in QBO. I'm here to assist you and answer any inquiries you have.

        Terms & ConditionsAccessibility statement