I would like to set different prices for different customers. Quickbooks help asks me to look for price rules beta but I dont have it in products and sales

Thanks for raising your concern again here, @GeoffMohr. We understand how it will be beneficial on your end to set different prices for your customers. Let me share some insights about this feature and help you assign different prices to your customers.

The ability to set different prices for different customers isn't available in QuickBooks Online (QBO). As a workaround, we can manually edit the price in the Rate column every time you create an invoice for your customers.

Currently. the Price Rules Beta isn't available in your region and can only be utilized in the US.

Moreover, I've added this link to guide you with other QBO-related tasks in the future: Help articles for QuickBooks Online.

If you have additional questions, don't hesitate to reply to this post. I'll be willing to lend a hand. Keep safe, and thanks for coming here.

@GeoffMohr 

What kind of business do you run? A wholesaler?

You can use a 3rd party app to integrate with QBO.