Trouble understanding the difference between COST, LANDED COST and AVERAGE COST
I have been troubled with the issue of COST . I have called support several times and there seems no one answering the phone with a straight answer. They all look just as confused as I am!!
Looking at QuickBooks Enterprise Advance Inventory. I need help in definition of COST, SALES PRICE , LANDED COST and AVERAGE COST.
Please, can anyone confirm if AVERAGE COST is the same as LANDED COST? It looks to me that these terms are use interchangeably. ALL QBD reports only deliver report of AVERAGE COST. I find no report pointing to LANDED COST.
From inspection of the purchased Inventory Item dashboards, the COST field is populated with the price from the vendor Invoice at Receiving. At the same time, QuickBooks allows to determine LANDED COST from relationship of expenses associated with inventory purchases such as container shipment, taxes, etc... This number shows after adding landed cost..
The main Inventory windows reads AVERAGE COST and this is where things get al confusing.
From the detail Inventory Item information windows looks like this:

The main Inventory windows reads AVERAGE COST and this is where things get al confusing.

This is confusing as I am not sure if item COST field needs to be replaced with the LANDED COST. This will be relevant in order to get a correct picture of MARGIN and MARK UP pricing.
And at the same time, not sure what the average cost refers here. I always considered Average cost as the average of an item in the inventory received at from possible different vendors, dates and at a different purchase prices. But I am not sure if the COST field is mean to be replace with the calculated LANDED COST.
