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Happy Friday, friends! We're already in the fourth month of 2021. That's a little hard for me to believe. Moving on to the important things - on this lovely Friday I wanted to talk with you all about creating a digital marketing strategy for up and coming new businesses. I found this article from marketwatch.com that offers some great info on getting started. Here's what they had to say: Understand your audienceUnderstanding your customer is of upmost importance when it comes to creating your marketing strategy. If you don't know who you're aiming to reach, you may end up just going around in circles. Varying age groups definitely have different priorities and see the world through different lenses. "To better understand your audience, find out where your potential customers hang out online and go there."Take advantage of search engine optimizationSearch Engine Optimization, also known as SEO, is the practice of making your digital content easily found by search engin
Hi everyone! I'm relatively new here, but I think that you can help me. I am looking for a company, which can help me build a mobile app. I've found a platform called clutch, which includes a lot of development teams. What is the best way to choose a company?
Welcome back to the Business Discussion! Happy Wednesday and I hope you guys are having a productive day! Here's a thought. Besides using social media, emails, and maybe outbound calls to keep your customers engaged and informed about your business, have you ever consider using a company newsletter? A company newsletter can be an excellent avenue to build relationships and trust with your customer, increase leads and brand awareness. But what makes an effective company newsletter? Here are a few ways to do this: Use a clear, simple, and attractive layoutTry not to overdo with images, but simply let them complement the information you are sharing. Use warm, calm colors, so it doesn't seem like you have a sale going on, basically nothing too aggressive. Include relevant contentThis would be a perfect opportunity to add future updates, awards your company may have received, accomplishments made by your company, or even your employees. Sharing upcoming developments wi
Are you self-employed? Do you have questions about filing your self-employed taxes? We have the answers you need!Join us on Thursday, April 8th from 9:30 - 11:30 a.m. PT. as members of the QuickBooks Self-Employed Product Development and Customer Support teams answer your tax time questions live right here in the QuickBooks Community. You can subscribe to the Talk About Your Business section of the community to be notified when the post goes live! Just open the kabob menu at the top right of the page and select "Subscribe." We look forward to seeing you there!
March is national women's month, and to end the month we wanted to recognize some of the role models that have made an impact on our lives. ++++++ Morgan I'm pleased to report I've been influenced by many wonderful women worthy of being called role models. However, if I had to pick just one, I'd definitely pick my mother. I've been given a variety of titles in life, but the most important to me is "mother." With that being said, if I can accomplish being half the mother my mom has been to me, I'll consider it a huge success. My mom is the most selfless person I know and has continually put her own aspirations on hold in order for my dreams to become a reality. When thinking about this topic, I thought it might be considered cliché to say my mom is my role model. The more I thought about it, I realized choosing her was inevitable. She has taught me how to be strong and to always stand up for myself and what I believe in. On the other hand she has taught me ki
Hello again and welcome to the Business Discussion board. I don't say it often enough, but if this is your first visit to our page, we're so glad you're here! This section of the Community is all about - you guessed it - discussing your business! You'll also see Community hosts, like myself, sharing helpful content and small business related articles. Today I wanted to talk about an important topic that's useful for a variety of businesses, and that's pitching your company to potential clients and customers. Sales pitching can be a difficult task, especially if you're put on the spot. Today I wanted to switch it up a little and share a fill-in-the-blank form for pitching made easy I borrowed from about.crunchbase.com. As you can see, the form mentions five easy to remember points that will allow you to quickly and easily remember your sales pitch. From the most basic info, like your company name, to more in depth details, like your defined values and
Happy Friday, QuickBooks Community! Is it me, or does it feels like time is moving very fast? One time it's Monday, and in a blink of an eye, it's Friday already. Not that I'm complaining, lol. Anyway, as you are getting to the end of your workweek, I wanted to share with you this article by Entrepreneur about five ways to engage your clients. Here's what they had to say: Although there are the traditional means of using email to communicate with your clients, how certain are you that they actually receive it and not it going to junk or spam? If you are trying to maintain communication with your customer they are different avenues you can pursue. An example could be Slack. Slack allows you to communicate with your important clients all at the same time and opens doors for them to have direct access to you. If you need the information to be shared among a particular group, Slack allows you the flexibility of list segmentation. Another avenue would be Facebook Group
Hi I have just registered and trying to evalute Qucckbooks. Currently i am using Tally for my accounting purpose. My main concern will i be able to import my tally data to quickbooks. If yes how do i go about it? Let me know Snehal
Welcome back to the Business Discussion board! For me, St. Patty's Day represents spring time which is quickly approaching. I don't know about you, but I'm so very ready for it. Anyways, while we're thinking about all things green, something that can help your business gain some green is the perfect client. Here are a few pointers about how your clients provide value to your company, as well as how the ideal client receives value from your company... How the Client Provides Value to Your Business The customer pays for the value you provide The client may refer your company to others The customer will hopefully become an advocate for your business The customer could potentially provide insight for new business opportunities The ideal client is easy to deal with and doesn't require excessive support or resources Depending on your line of business, the client may allow you to use them as a reference Depending on the
Your First Time with QuickBooks Online is geared towards first-time QuickBooks users who want to get started bookkeeping right now. These articles cover all of the setup and accounting workflows you need to know for a comprehensive setup, guiding you from your initial sign up through your next financial quarter and beyond. Your first hour with QuickBooks Online Your first day with QuickBooks Online While we recommend specific time-frames for completing each task, always go at a comfortable pace - it's worth taking the time learning how to do things the right way. What's most important is following the steps and series in order. If you prefer a task-based or feature-specific approach, check out our series “Setting up for Success with QuickBooks Online." Welcome to QuickBooks Online! We're going to set your business up for accounting success from the start. Before you start sending inv
There have been endless stories about how people have coped with the past year by starting to bake their own bread or starting their own vegetable garden - both things that I have done and enjoyed greatly. But we were curious about the new habits that haven’t been talked about, so here are some of the habits the Community team has picked up and how they are going. ++++++ @Ami_D I started a lot of habits during the last year, and I’m definitely not proud of all of them, like how much I spend on food delivery now. But, adjusting my daily exercise habit to match the circumstances of the pandemic was a huge game changer when it came to my mental health and wellbeing. I belonged to a CrossFit gym pre-pandemic. When everything shut down they transitioned to Zoom classes and loaned out equipment, so it was pretty easy to keep going without missing too much of a beat. It wasn’t QUITE the same, but it was enough to keep me strong and moving.
Did somebody say Friday? Well, my Community friends, welcome to the best day of the week. I hope you are looking forward to having a great weekend. Before you check out for the day, I want to share this article by Fast Company about 5-weekend habits that will help you achieve your goals. Here's what they had to say: Create a Plan and Schedule ItWhen I reviewed this point, my initial thought was, why would I want to plan out what I do on the weekends? I'm super spontaneous and usually go with the flow, but then I realized I never really get to achieve what was needed to be done. The author brings out a good point of scheduling time and planning for the weekend to prioritize what is important. For example, if you are trying to write a book, take 1-2 hours on the weekend to be creative and edit your work. Revisit your goalsHow many of you have set goals and end up not on track after a while? I will admit I set a goal of losing some weight this year. I was on track,
Hello again, Community and happy Wednesday! By now, you all know I'm a big fan of businesses using their social media platforms to their full potential. As we coast through another work week, I thought I'd stop by and share some ideas to help you never run out of things to talk about when it comes to sharing with your followers. Embrace SilenceFor me personally, silence is a rarity. I think it's safe to say that's a common notion for many people during this day and age. However, when you do get a moment of down time, take a few minutes to brainstorm for new ideas. Be sure to decompress for some time as well. Silence, meditation, and/or practiced breathing can expand your brain function which in turn will help develop new ideas in the future. Find a Lesson in EverythingIf you're like me, maybe you work from a desk at home. This type of set up can make it difficult to see or experience anything unexpected. However, don't take advantage of the little things that can
Hi friends, and happy Friday! I've returned to the Business Discussion board to talk about a popular business topic - marketing. As we're all still living in the age of Covid, there are many businesses that have moved to working solely online. With that, marketing has turned digital which can make the desire to be more personal even more difficult. This article published on entrepreneur.com features a few helpful ways to be more personal when it comes to digital marketing. Create Targeted MarketingJust reading this point title made me think of the QuickBooks Community itself. The vast majority of Community members are small business owners and accountants. That's why we focus on small business related topics to spark conversations. Reading further into the article, targeted content delivered to a specific audience at the correct time can make a big difference in customer conversion. Personalize Based on Referral Source"A referral source is the method by which a
"We admire people to the extent that we cannot explain what they do, and the word admire then means marvel at" - B.F. Skinner Good day, and welcome back to another segment of Talk About Your Business. If you are new here, we welcome you too. Today, I have a food for thought. Have you ever thought about who you admire? I most certainly have. At first, I reminisced about my family, friends, and celebrities such as Lebron James, Oprah Winfrey, Tyler Perry, and the list goes on. However, I never really stop to wonder why exactly I admire these people. Was it because of their skills in basketball, in hosting a show well, or acting? I notice that I had to change my perception not of what they have done but who they are. It begs the question, does the qualities they have if it is something that I would want to include in my self-development. Or do their belief or values are what I align with? One writer poses some questions to help realize the "Why's," and here they are: Is it becau
I bet you didn’t know that the second Tuesday in March is national “Organize your home office day” did you? (I didn’t either!) But here we are, and I know for myself at least, it’s a good day for me to do some spring cleaning in my office and think about how to organize it a bit more. Back in September, we did a piece talking about our home workspaces so I thought it would be a great time to check in with everyone and see what organization tips they might have to share after living with their setups for a while. ++++++ @LisaNullar Once I moved my “desk” from the kitchen table to the spare room, I quickly realized that some things just weren’t going to work for me anymore - most notably my habit of being able to write sticky notes to myself and post them on the wall next to my chair wouldn’t be possible any longer since the wall next to my desk is brick instead of drywall. Additionally, I haven’t entirely unpacked
CPA and QuickBooks ProAdvisor, Beverly Lang, can help you figure out which QuickBooks Online Payroll option is right for your business, and how low-cost services, such as our 401K plan, can make you a hero to your employees without breaking the bank. Learn more about QuickBooks Payroll.
It's finally Friday, Community! My favorite day of the week for many reasons; one of those being that I get to share a handy small business article with you all. Today's article was found on purewow.com and covers what is a good debt to equity ratio. And honestly, this is just good info to know, whether you're a business owner or not. Let's go ahead and jump right in... What is a debt-to-equity ratio?This particular ratio is obviously comparing how much debt you have compared to your equity. The debt-to-equity ratio is often referred to as the D/E ratio which "looks at the company’s total debt as compared with its total equity." Whatever number you come up with could suggest whether or not a person or company has the ability to repay it's debts. With that being said, a low D/E ratio could work in your favor, showing that you are financially stable and have resources available on standby should you need them for an emergency. However, a high D/E ratio is most li
Did you miss the livestream? Here is the replay of our session with Michael Gerber, author of “The E-Myth”, discussomg how business systems can help you free up time to focus on growing your business. After the interview, make sure to sign up to get 5 free chapters from “The E-Myth Revisited” by visiting https://quickbooks.intuit.com/live/gerber-interview/
Good afternoon, QuickBooks Community!! The question of today is, do you have a FAQ page? If you aren't aware of this, FAQ stands for frequently asked questions. This can be useful in your business for customers to get better acquainted with your product or services. Here are some benefits of having a FAQ page: Address Your Audience NeedsThis can be set up as a little blog or hub where your customers can get more information about your product and services. You can do this by analyzing or observing questions that customers constantly asked and create informative and accurate content to address this. Be a Trusted ExpertLet's say you are in Best Buy and trying to find the best computer to buy, and you seek advice from a representative to help you. The reason you went to them is that you believe they are an expert in this field and can provide more knowledge before purchasing a computer. This is the same way customer should view your FAQ. It should help
Happy Friday, everyone! In keeping up with the theme of Acts of Kindness, my colleagues and I have been doing for the past week; I thought it would be a neat idea to have a calendar with daily acts of kindness. Of course, sometimes you may not be able to do it, but it poses a reminder. Feel free to take a screenshot. I will leave you this quote by Princess Diana, " Carry out a random act of kindness, with no expectation of reward, safe in the knowledge that one day someone might do the same for you." If you have any ideas to add to this act of kindness, leave a comment below. Until then, continue to be safe and be well, my Community comrades.
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Today, February 17th, is Random Acts of Kindness Day, and I have a problem with that. No, wait - not the kindness part, the other bit. Random. There’s not much that Philosophers and Computer Scientists can agree on, except that nothing is truly random. If you were asked to pick a random number, you’ve probably got an array of your favorites at the ready, or maybe it's as simple as a physical number you pass on your daily commute to work. Even if you try to believe it's random, it rarely (if ever) is. If that's true for something as simple as a number, what about these Acts of Kindness? Some might say that random acts mean suddenly, in reference to the timing of the thing. Not necessarily that all kindness should be a surprise, but all surprises should be filled with kindness. I’m not quite sure that I buy that notion! To me, the greatest kindness requires careful planning and consideration, sudden gestures are those that run the risk of being unintentionally rude. Perhaps it’s a kind a
“Setting up for Success” is a series of snack-sized, task-oriented articles curated around specific accounting workflows and the fundamental concepts behind them. We recommend watching all of the videos in order as a set so you can confidently complete the specified tasks in QuickBooks Online. If you do decide to skip ahead to specific sections, set aside time to go back and read the article in its entirety so you have a firm grasp of the fundamental process end-to-end. For this set of videos, there are no exercises to follow along with. Instead, we insist you simply absorb the broader accounting and workflow concepts introduced in this article. Taking a few minutes to contextualize your business within the broader “how’s” and “why’s” of accounting will go a long way in preparing you for sustain success. So sit back, relax, and let it all sink in. How to Categorize Transactions: Types of Accounts &a
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